Businesses across America are leaning the advantages of utilising bulk SMS service providers for text messaging marketing campaigns and communication. Learn about the leading mass text message providers in the USA based on features, prices, services and more by viewing our bulk SMS comparison table.
By Alain Grossbard / Updated: Friday, January 10th, 2020
Leading mass text message providers in the USA use web-based services which offer powerful SMS features enabling businesses to send bulk text messages. This bulk SMS service allows American businesses to easily communicate to large groups of targeted audiences in real-time, making it highly effective for SMS marketing campaigns. Through an SMS gateway, businesses can market to customer’s mobile phones with a simple to use an SMS API platform, offering a powerful SMS text messaging distribution.
Bulk SMS services offer an email to SMS platform, which allows businesses to send SMS text messages through their email web-based platform. Additionally, bulk SMS services are made affordable, with a large variety of monthly plans with free incoming text messages – enabling the recipient to reply to the original SMS message.
Thus, utilising bulk SMS services for communication between business and audience is vital. For example, through sending out cancellations or scheduled appointments, notifying of upcoming bills or invoices, or improving emergency response protocols. Overall, bulk SMS solutions are a highly cost-effective communication channel for small, medium, and large businesses.
Bulk Text Message Providers
There is a variety of bulk SMS service providers available to businesses in the USA. These providers will service a business’s needs through a web or mobile network SMS software once being provided a contact list database. This is an efficient form of communication as it takes a matter of moments to send bulk text messages to targeted phone numbers.
Examples of bulk SMS providers which service American businesses include ClickSend, Wholesale SMS, TextIt, DirectSMS, and SMS Tech.
A bulk SMS comparison table is shown below, enabling readers to compare the features, services, and costs of these leading mass text message providers.
Advantages Of Bulk SMS Messaging Services
The main advantage of bulk SMS messaging through an text message provider is that the system is web-based. Therefore, there is no requirement to install additional software. The only requirement is to set up a group of contact lists and phone numbers in which the SMS will be delivered to. The web-based application will utilise high-speed SMS gateway connections to successfully deliver mass text messages, whether this be for large or small scale communications.
Additionally, texting service provide businesses the ability to develop long lasting customer relationships through the following features:
Ability to automate text messages through drip campaigns (shown below)
A downloadable mobile app, enabling easy access to mass texting while on the go
Two-way communication, enabling customers to easily communicate with businesses
90% open rates, which is higher than any other communication channel
High speed SMS delivery in real-time
Contact list cleaning services which sorts mobile numbers and removes likelihood of failed delivery
Key Features Of Bulk SMS Platforms
Mass texting companies have a number of high quality marketing tools which can benefit United States businesses. Whilst being a benefit, a core feature sold by SMS gateway providers is the ability to both send and receive text messages instantaneously. This two way communication is highly effective for bulk SMS campaigns and much more. American businesses can send simple text messages to their target audience and be able to receive replies back from these recipients. This enables businesses to know when the marketing campaign or reminder messages have been acknowledged, and overall improve the customer relationship.
Additionally, delivery reports are available for free, which provides information on bounce back rates, latency, and more, regarding the SMS gateway API or web platform.
Another advantage is scheduling. This enables a business to schedule their mass text messages to be delivered at specified times. This is highly effective for appointment reminders, alerts, special deals, date specific events, or a marketing campaign.
Bulk SMS Message Distribution Cost
Generally, bulk SMS service providers in the US offer lower rates when business’s distribute large volumes of text messages per month. In saying this, smaller volumes of mass text messaging is still highly affordable for smaller American businesses.
All of the bulk SMS service providers in the USA offer low prices for a variety of distribution volumes, whether this be from 500 text messages per month, to over 1 million text message per month. A monthly plan is offered by ClickSend, SMS Central, and Direct SMS. For most SMS providers, there are no set up costs, with payment mode options of pre-paid, or pre-paid and invoice system.
Businesses must also consider additional costs such as virtual number (or short code numbers) costs, keyword response SMS services, or setup fees. Keyword response applications send customized text message responses to incoming text messages. Therefore, a text message that is received from an audience’s mobile phone will be able to fetch the main body request, and match keywords within that text.
The comparison table below presents the range of pricing available. ClickSend and Wholesale SMS are the only providers which offers a price match guarantee, and offers the cheapest pricing amongst the competitors reviewed. ClickSend and SMS Tech were also considered to have a cheaper range of prices, whereas DirestSMS were more moderate, and Text It is the most expensive.
An example of ClickSend’s US prices are shown below.
Visit ClickSend’s website to learn more about their SMS prices.
Bulk SMS Service Provider Reliability
Bulk SMS service providers tend to offer around a 90% to 100% uptime guarantee. This determines the time efficiency and success of the delivery of the text messages. American SMS providers have software platforms that range from 99.95% to 100% uptime reliability and latency.
A majority of the bulk SMS service providers analysed are anti-SPAM compliant, and highlight their confidentiality and security systems. When SMS contact lists are imported into an SMS gateway system, a cleaning service is provided, and some providers offer an auto opt-out feature for their clients with access to a pool of shared virtual reply numbers for free.
Customer Service Offered By Bulk SMS Service Providers
Our mass text message review found that some providers have stronger network offers and services, depending on the reputation and reliability of their customer support team.
All bulk SMS service providers offer a free trial of their text messaging services to enable prospective clients to test the various features on offer. These promotional free trials can vary from 5 free SMS messages to 60 free text messages.
Businesses should also consider where the SMS provider’s customer centre is based, as this will affect the quality of customer support services. The American based bulk SMS service providers reviewed offer phone support during business hours, as well as email support.
As shown in the graph below, a majority of SMS gateway providers offer reliable and reputable customer support.
About Our Bulk SMS Service Comparison Table
The mass text messaging comparison table was created by authors who wish to provide American businesses the ability to easily and effectively compare the services of leading bulk SMS gateway providers in the USA. The authors have had experience in the SMS field, however do not hold any bias for any of the text message providers analysed.
This comparison table and website is offered free for any business in America who is looking for a reliable mass text message provider to aid them in their marketing campaigns. If a business chooses to click on a provider via this website a commission may be offered to SMS comparison, however there is no form of promotion of advertising in this site to ensure independence.
The authors hope that the mass SMS information provided is reliable and valuable to businesses. If some inconsistencies are found on this site, please contact the authors here and changes will be made immediately.