SMS gateway providers enable business to send and receive mass text messages anywhere around the globe using a universal SMS API gateway. SMSGlobal and Clickatell are amongst the best mass text message providers based on their features and prices starting at $0.0075 per text message. Discover more about the SMS gateway providers with our SMSGlobal review and Clickatell review at SMS Comparison USA.
By Simon Mannheimer / Updated: Saturday, May 13th, 2023
SMS marketing is an extremely useful tool for American businesses to form two-way communication between themselves and their customers. With sophisticated SMS API gateway software, businesses can integrate SMS messaging platforms into any existing web-application to send and receive mass volumes of text messages anywhere around the world. SMS providers such as SMSGlobal and Clickatell will enable businesses to send messages including:
Not all SMS providers are created equal. Mass text message providers such as SMSGlobal and Clickatell have varying features, services, and prices, therefore it is important that a business understands their SMS marketing needs before partaking in any SMS service.
SMSGlobal and Clickatell and global SMS API (Application Programming Interface) systems which are able to be integrated with a business’s existing applications/devices (e.g. computer or mobile phone). This enables businesses to organize, personalised, and automise their mass text messages from multiple devices, with a single SMS API platform.
As outlined in our SMSGlobal review, and Clickatell review, such SMS gateway API software enables features such as:
When reviewing the pricing structures of SMSGlobal and Clickatell, these SMS gateway providers offering varying plans, which are catered to different types of businesses. These are outlined below.
SMS Global has a pay-as-you-go pricing structure, meaning that businesses only have to pay for the amount of text messages they require. Due to the fact that SMS Global enables clients to purchase just 1 or more SMS messages means that they are catering towards smaller firms who do not require huge volumes of text messages at any one time. Prices are shown in the table below, starting from $0.022 per text message, and being $0.014 per SMS. SMSGlobal claims that there are no hidden fees and offer a free trial for prospective businesses.
Clickatell is a premium SMS gateway provider which is catered towards larger enterprises who wish to go on a monthly plan. This would be beneficial for those big businesses who wish to automise their SMS marketing behavior on a monthly basis. Whilst Clickatell does not disclose the exact pricing structure on their website, they have a pricing estimator which enables businesses to calculate the estimated quote for the amount of text messages they require per month. An example of 10,000 text messages is shown below, with the estimated value of $0.00750 per text message.
To calculate your own estimated quote, click on the link below.
Calculate Pricing >>
Businesses can be assured that a SMS gateway is reliable and their text messages will be delivery promptly and successfully by the level of up-time SLA guaranteed by the SMS provider. This Service Level Agreement is offered by many text message providers to promise the level of service offered by the provider and the amount of time that the service is operational.
SMSGlobal has a 99.99% up-time SLA guarantee, meaning that their services are available almost 100% time of the year. This is very high in comparison to many other text message providers. Clickatell does not disclaim a specific percentage of up-time SLA, however does promise that they will always do their best to meet the demands of their clients. Being a premium provider, it is extremely important that the service is operational in order to successfully deliver text messages when required by any business.
SMSGlobal and Clickatell have their own privacy policies and terms of service listed on their websites, as well as being anti-spam compliant with the laws and regulations of not only the USA, but also countries around the globe. This ensures businesses that their data is protected, and no security will be breached.
Overall, mass text message providers will utilize the best possible routes to reach the end user. Most SMS providers will utilize premium telecommunication routes, which uses American based mobile telecom providers including AT&T, Verizon, and T-Mobile. If this fails, then a hybrid route will be utilized, which uses both American and overseas telecommunication providers. This ensures that messages are delivered within minutes, if not seconds, to the end user’s mobile phone.
Customer Support Services
SMSGlobal and Clickatell both have offices around the globe, meaning their expert customer service staff are available to support their clients any time it is needed. Both SMS providers offer a range of contact points, including a phone number, FAQ pages, online forms, social media links, and community ask forums. SMSGlobal also provides an online chat option which is extremely useful for quick and simple answers.
Customer Reviews, Case Studies & Reputation
Based on thousands of customer reviews on Trustpilot, SMSGlobal is rated a 4/5, whereas Clickatell is rated a 3.5/5. Amongst all text message providers, these are highly reputable scores and are trusted by many clients around the globe.
SMSGlobal has clients including Microsoft and IBM (more shown below), and Clickatell has a customer base which includes UCook and Hotelzon.
SMSComparison.com was created by former experts in the SMS field who understood the difficulty of choosing the right SMS provider to meet the needs of a specific business. The independent website was created to provide American businesses with the resources to simply compare the features, prices, customer service, and reputation of the leading mass text message providers in order to make an informed decision to succeed in their industry.
This website is free of charge for anyone to use, however should a business click through to a provider’s website, a commission may be asked by the authors to that provider. If any of the information found on this site is out of date, please contact the authors using the contact form, and changes will be made as soon as possible.
The authors hope that the information provided is helpful and easy to follow. To discover more about the best mass text message providers that are available to USA businesses, please read view the SMS gateway comparison or mass text message 2023 comparison.
Published by Simon Mannheimer