Mass Text Messaging Service Provider Comparison

ClickSend, based on a 2018 online SMS comparison, was found to offer the best value based on price, bulk text message services and their SMS API.

Compare the bulk text message USA plans from leading providers below.

Bulk SMS Service


  • Mass text messages SMS USA Mobile Logo
  • Price
  • Delivery via Offshore Networks
  • Delivery via American Networks
  • Global Coverage
  • Developer API
  • Web Product
  • Payment Modes
  • Price Match
  • Monthly Plans
  • Spam Compliant
  • Phone Support
  • Email Support
  • Support Hours
  • Free Trial Available
  • Dedicated Number
  • 2 way service
  • upload own contacts
  • Delivery reports
  • automated rules
  • keyword in response
  • Email to SMS
  • CLIENTS
  • BulkSMS Gateway Logo
  • PRE-PAID & INVOICE
  • optional
  • 24/7 support
  • $19/month
  • FREE
  • Clicksend mass text messaging clients

  • 532 Reviews

    Visit Website
  • ClickSend Logo
  • PRE-PAID & INVOICE
  • optional
  • 24/7 support
  • $19/month
  • FREE
  • Clicksend mass text messaging clients

  • 18 Reviews

    Visit
  • optional
  • PRE-PAID & INVOICE
  • optional
  • business hours
  • FREE

  • 3 Reviews

  • EzTexting Bulk Text Message Logo
  • PRE-PAID & INVOICE
  • business hours
  • FREE
  • Unknown

  • 17 Reviews

    Visit EzTexting

The Best Value Mass Text Messaging Provider Is BulkSMS.com

BulkSMS.com is recommended for those looking for a UK SMS Gateway provider based on their:

  • Low text message packages
  • Not for profit pricing from 3.5p
  • No contracts or text message expiry
  • GDPR compliant with detailed guides
  • 540 reviews with an average rating of 8/10
  • Global presence in 200+ countries
  • Support 5.30 am to 10.00 pm GMT, Mon to Fri,

Mass Text Messagingy Pricing of BulkSMS.com

Below shows the 2018 pricing for BulkSMS.com with no hidden fees or contracts applicable. The only additional cost for some UK firms is £6 for incoming long numbers often used for marketing purposes.

Bulk SMS Mass Texting Prices 2018

It should be noted that there are cheaper Mass texting prices for high volume requirements (50,000+ messages). It’s worth going to their site and requesting a quote for UK messages to get a tailored quote to meet your requirements. There is a money back guarantee on all pricing points with refunds offered for unused credits if a client if unhappy with the service provided.

BulkSMS.com Bulk SMS Features

The BulkSMS text messaging utilises JSON for request which is recommended for most API integration. JSON deals with long message various languages and allows webhooks allowing text messages to be received back to your web server and publishes status reports.

The five other top mass text messaging features are:

  1. Local and International 2-way messaging
  2. Delivery (status) reports
  3. Custom sender ID
  4. Unicode character set functionality
  5. Long message availability

A unique feature of BulkSMS.com is their Marketo and ClickDimensions integration. This offers two-way text message communications directly with ClickDimensions and Marketo allowing recipients to reply to messages. Replies go to the CRM directly allowing for workflow actions. The key benefits is the ability to send messages to large custom groups, improved reporting and Salesforce functionality.

Bulk SMS Integration

Reviews Of BulkSMS.com

As a global text message provider, Bulksms.com has a plethora of reviews. These include 540 reviews as of the 08/07/2018 with an average score of 8.0/10 reviews. The key to their positive reviews is their ease of use, the fact they don’t lock customers into contracts, reliability (99.9% up-time guarantee) and no credit expiry. It’s a combination of these factors that other lead to poor reviews that is why BulkSMS has mostly positive reviews.

Bulk SMS Reviews

Customer Service Offered By BulkSMS.com

BulkSMS offers both e-mail and phone support from their call centre. The hours support is offered is Monday to Friday, 5:30am to 10:00pm GMT. The local UK number is +44 845 301 6857 or the team can be e-mailed at support@bulksms.com

Further after hours support is available via e-mail on the weekends. Some bank holidays will not apply and response times may exceed the times provided during regular business hours. BulkSMS.com recommends joining the technical notification list to be notified of any outages or changes. There is also a coverage change notification e-mail list to be notified of changes to pricing which can occur for international numbers.

BulkSMS Website

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What Is A Mass Texting Service?

A mass texting service provides business SMS solutions through:

  • Web SMS – Go online to upload contacts and send mass text messages to the list
  • SMS API – Integrate CRM software to automate SMS campaigns
  • E-mail SMS Gateway – Integrate programs such as MS Office to send text messages
  • 2-Way SMS – Allow users to respond to messages with customised options

What Is A Mass Texting Gateway

Some mass texting service providers offer SMPP (Short Message Peer-to-Peer). This protocol used by the American telecommunication providers allows exchanging text messages between Short Message Service Centres and External Short Messaging Entities. This protocol is level 7 TCP/IP and can minimise latency of text messages sent. Version 3.3 SMPP is the most widely used within USA while version 3.4 has transceiver support allowing 2 way SMS solutions.

Bulk SMS Laws To Consider In The USA

  1. The Telephone Consumer Protection Act (TCPA)
  2. CAN-SPAM Act
  3. National Do Not Call Registry
  4. Children’s Online Privacy Protection Rule (COPPA)

The above four laws and regulations should be considered nationally while different states may have additional policies. The TCPA act requires communication only between 8 a.m. and 9 p.m. and only when prior consent is provided. The CAN-SPAM policy complements the TCPA and ensures that Mass texting has a ‘STOP’ service to opt-out of future communication.

The national do not call registry acknowledged by the TCPA has a list of numbers which can’t be contacted without specific conditions met while COPPA prevents communication to children under 13 years of old. These should all be considered prior to any mass texting campaign is executed in the USA.

What Are Examples of Bulk Text Message Services Used in USA?

American companies are quickly learning the benefits of using a mass SMS service within their organisation. Bulk text message services are most commonly associated with SMS marketing campaigns, providing special deals to customers who opt-in to receive special deals and alerts.

More recently, governments and councils have discovered the immediacy and cut-through of SMS when used as an information tool. With USA’s diverse weather conditions it became apparent that a reliable and scalable alert system was required. SMS provide to be more than just a mobile marketing solution. With the ability to reach hundreds of thousands of mobile phones on multiple networks with seconds, mass SMS has quickly become a trusted and reliable tool used by hundreds of councils and authorities across the country.

Purchasing SMS in bulk is an effective method of keeping the overall per message cost to a minimum. Most bulk SMS providers will offer very low rates per SMS when you make a bulk purchase, allowing you to use as many or as few SMS per send without the worry of an expiration date. For this reason, organisations from gyms and social clubs through to online services prefer to purchase their SMS in bulk and keep their customers and consumers happy with regular offers and updates.

Consider some of the offers made by Mass Text Message USA providers

1. Free SMS trial

A number of mass text messaging USA service offer a trial session where you can see the way the whole text messaging service process transpires from start to finish. There is a range of free trial offers ranging from a time period of 14 days available from Burst SMS to a free trial through a number of SMS, whether it is 5 SMS to 35 SMS. Other mass SMS providers do charge such as Nexmo with a minimal cost of two euro to international company MessageBird which does not offer a free trial period. By checking mass text messaging USA providers’ websites, you will see what free trial they offer.

2. Business Bulk SMS Services

Bulk SMS USA companies provide a range of featured Business SMS platforms for sending text messages to customers, clients or employees in a cost-effective, efficient and secure manner. They can be sending a SMS online, importing contacts and managing lists of customers and staff. Bulk SMS USA services are able to integrate their SMS gateway with your website or software using SMS API tools and add text messaging to your business workflow. Business SMS services that are also offered by Bulk SMS USA providers include two-way, online text messaging chat, which is ideal for remote communications and using dedicated SMS numbers to receive inbound SMS and replies to your text messages from customers and employees.

3. SMS Marketing

SMS is very effective as a marketing tool for reaching out to large numbers of present and potential customers through mass text messaging USA providers. SMS messages are more likely to be opened when received or within just five minutes of being received. This makes SMS marketing a reliable form of communications particularly for marketing campaigns, promotions, contest, and appointment reminders, as some examples. Through the engagement of mass SMS USA companies, you can evaluate how to improve your campaign or promotion by reviewing detailed reports that will assist you to boost better responses. SMS marketing can assist in organising campaigns creations, automated personalisation and unsubscribed management.

Mass Text Messaging Frequently Asked Questions

Mass texting also known as Bulk Messaging allows a large number of text messages to be delivered through mobile carriers. This is primarily used by businesses looking to communicate to existing or prospective customers due to the 98% open rate of SMS messages. Mass Text Messaging providers software allow integration with CRM, e-mail or databases.

Previous to 2017 there was an option within Google (settings>labs) that allowed free SMS from Gmail through chat (see below).
Gmail Bulk Text Messaging Old Option

This option was removed and unless you had it enabled no free service exists. Instead to send bulk Text Messaging from Gmail a paid mass texting service provider such as Clickatell, Clicksend and Direct SMS is required. These gateways can plugin through Google Apps to Gmail contacts, dates and other information and send text messages. Rules can be set to determine and customise these bulk Text Messaging messages.

There are two services that offer free SMS services. The easiest and simplest site is A Free SMS which you can put in an individual number, the message and it’s sent at no cost. The second site is GlobFone which has advanced functionality such as scheduling but you need to complete surveys and other tasks to get credits used for an SMS. It remains free when using GlobFone but these tasks to get points do take some time to complete which should be factored in.

  1. Connect mass text messaging software from a text message provider to your PC computer or Mac
  2. Import the contacts and set the logic of who will be contacted from the mass messages
  3. Create the custom SMS templates and rules for future messsages
  4. Activate the account to commence the campaign

A bulk text messaging related program is able to use a specific short coding method to be able to distribute large number of text messages to mobile phone or mobile devices when required. This can be done within a specified period nominated by you. Because such program platforms has such a capacity to send messages promptly it is used, it is highly recommended for large volume distribution with regard to marketing and communication campaigns.

To register, firstly review the range of mass text messaging providers’ websites available in USA (and overseas), using the bulk SMS Comparison Table or just surf the Net. If interested, you’ll see each provider has an information section and an email address for you to register. Consider  requesting a free trial to test their features before committing to that SMS bulk provider.

By using a mass texting approach, you are able to send large number of a text message at any time, whether it is sent nationally or internationally. Bulk SMS is an ideal tool for businesses, large or small, who want to be assured that they can reach their target audiences effectively. Most mobile phone users read their text messages within 2 minutes of receiving them.

 

Background To This Bulk Text Message Table

Every SMS service provider in USA uses an SMS gateway to send SMS from one point to another point whether it be to individuals, clients, customers or/and organisations.

A SMS comparison table has been developed to identify and compare the services and products offered by these SMS providers by means of an independent yet well analysed SMS Bulk Comparison Table. The information has been summarised into a simplified, readable, and easy to follow tabulated format so as to provide you with key information on selection criteria such as message distribution costs, networks availability, composing online to single and bulk recipients, credit availability, service support and so on.

It should be stressed that the information provided in the table should only be used as a guide as prices and features may be updated at any time by the SMS Gateway providers’ websites without any prior notification. This comparison considered textedly and wholesale SMS but they did not make the short-list to five providers.

About This Text Message Comparison Table

After working with SMS providers over several years, the authors of this site understood how time consuming comparing providers was. To simplify the process, a set of criteria was created to suit most American businesses needs. While ideally exact prices would be provided, the way the industry has moved with negotiated rates meant only a rough guide to costs could be provided. The information on the table came from the American text message websites. In some occasions the providers were contacted to verify information and some providers recommended provide an affiliate payment for traffic to their inventory. We also have a how to guide and a companies guide on our site.

Updated on 21st January 2018

Bulk Text Message Service Provider USA Comparison

A comparison of American Bulk Text Message Service Providers.

Rating: 4.7
Reviewed by Alain Grossbard

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