HubSpot SMS integrations compared
HubSpot SMS is not included in a plan by default. HubSpot sells it as add-ons: Marketing SMS for long code 10DLC sending on Marketing Hub Professional or Enterprise, and a separate short code add-on for Enterprise. Behind the scenes HubSpot sends through Twilio, and a Twilio account is not required. Of the scored providers compared on this site, 9 publish their own HubSpot app.
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How each SMS provider connects to HubSpot
| Provider | What its site publishes | Plan or price stated | Named integrations | A month at your volume |
|---|---|---|---|---|
| SinchScore 8.00 | Provider's own HubSpot app Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Paid Sinch Engage plan required, from $99 per month; plans Basics, Conversations, Pro, Pro Plus, Advanced | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | $7.80 in message charges |
| TextmagicScore 6.92 | Provider's own HubSpot app Stated: workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Free to install; SMS billed pay-as-you-go at the Textmagic account rate, listed from $0.05/SMS | workflows, timeline logging, two-way inbox in HubSpot | $49 in message charges |
| Text RequestScore 6.25 | Provider's own HubSpot app Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Integration free; requires Text Request Starter plan or above (Starter listed at $139/month with 2,500 texts); any HubSpot plan | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | Not priced |
| SalesmsgScore 5.83entry plan, $25 a month for 500 credits; Salesmsg says credits start at 4 cents on higher plans | Provider's own HubSpot app Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Not stated | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | $50 in message charges |
| Mobile Text AlertsScore 5.75 | Provider's own HubSpot app Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Requires a Mobile Text Alerts plan (500 to 10,000 messages); 500 Messages listed at $20/month; messages sent via HubSpot free for the first 30 days | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | $44 on the 1,000 messages plan |
| TextlineScore 5.75 | Provider's own HubSpot app Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Requires Textline Standard or Pro plan; Standard listed at $89.97/month | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | Not priced |
| EZ TextingScore 5.67 | Provider's own HubSpot app Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Conflicting: listing requires Launch or Boost; integration page says Launch, Boost or Scale, elsewhere Essentials or higher, and elsewhere all current plans; Launch listed at $20/month | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | $50 on the Launch plan, 500 credits |
| HeymarketScore 5.50 | Provider's own HubSpot app Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Requires Heymarket Standard, Plus or Pro plan; Standard listed at $20/month, Plus and Pro per-user quote | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | Not priced |
| TextUsScore 4.83 | Provider's own HubSpot app Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Requires TextUs Base Subscription, listed at $749/month | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | $299 on the Pro plan, 5,000 credits |
| Kudosity (formerly BurstSMS)Score 8.17 | Not checked | Not stated | None named | $24 pay as you go, number and carrier fees in |
| TelnyxScore 8.08 | Lists a HubSpot connector, no texting feature stated No HubSpot texting feature stated Source, read 22 October 2026 | Not stated | None named | $4 in message charges |
| ClickSendScore 7.58 | Through a third party app or Zapier Stated: workflows Source, read 22 October 2026 | Custom code workflow method needs HubSpot Operations Hub Professional or higher | workflows | $36.08 pay as you go, number and carrier fees in |
| TwilioScore 7.42 | Through a third party app or Zapier Stated: texts from contact records, workflows, timeline logging, two-way inbox in HubSpot Source, read 22 October 2026 | Octopods: $49/month first channel, $39/month each additional; Pepperwire: requires Pepperwire Plus plan | texts from contact records, workflows, timeline logging, two-way inbox in HubSpot | $8.30 in message charges |
| InfobipScore 7.25 | Not checked | Not stated | None named | $8.18 in message charges |
| BandwidthScore 6.83 | Not checked | Not stated | None named | $4 in message charges |
| VonageScore 6.83 | Not checked | Not stated | None named | $8.60 in message charges |
| SlickTextScore 6.67 | Another stated route Stated: workflows Source, read 22 October 2026 | Not stated | workflows | $53.20 on the 1,000 credits plan |
| SMSGlobalScore 6.67 | Not checked | Not stated | None named | $19 in message charges |
| MessageMediaScore 6.58 | Not checked | Not stated | None named | Not priced |
| TrueDialogScore 6.58 | Not checked | Not stated | None named | $7.90 in message charges |
| NotifyreScore 6.50 | Not checked | Not stated | None named | $36.40 pay as you go, number and carrier fees in |
| SimpleTextingScore 6.42 | Through a third party app or Zapier No HubSpot texting feature stated Source, read 22 October 2026 | Via Zapier; page cites Zapier's free plan with 100 tasks per month | None named | $51.50 on the 1,000 texts plan |
| PlivoScore 6.25$1,000 a month minimum (Enterprise plan) | Lists a HubSpot connector, no texting feature stated No HubSpot texting feature stated Source, read 22 October 2026 | Not stated | None named | $7.70 in message charges |
| Text-Em-AllScore 6.17 | Not checked | Not stated | None named | $85 in message charges |
| PodiumScore 5.92 | Not checked | Not stated | None named | Not priced |
| AvochatoScore 5.83 | Not checked | Not stated | None named | Not priced |
| ClickatellScore 5.83 | Not checked | Not stated | None named | $7.51 in message charges |
| Bird (formerly MessageBird)Score 5.67 | Lists a HubSpot connector, no texting feature stated No HubSpot texting feature stated Source, read 22 October 2026 | Not stated | None named | $3.50 in message charges |
| TrumpiaScore 5.67 | Lists a HubSpot connector, no texting feature stated No HubSpot texting feature stated Source, read 22 October 2026 | Not stated | None named | $49 on the Lite 1,000 plan |
| MessenteScore 5.58 | Not checked | Not stated | None named | Not priced |
| OmnisendScore 5.58 | No HubSpot integration on the pages read | Not stated | None named | Not priced |
| CallHubScore 5.42 | Not checked | Not stated | None named | $19 in message charges |
| TextedlyScore 5.42 | Through a third party app or Zapier No HubSpot texting feature stated Source, read 22 October 2026 | Not stated | None named | $57 on the Bronze plan, 1,000 credits |
| BulkSMSScore 5.17 | Not checked | Not stated | None named | $36.50 in message charges |
| PostscriptScore 5.08 | Not checked | Not stated | None named | $52.30 on the Starter |
| EmotiveScore 5.00 | Not checked | Not stated | None named | Not priced |
| BirdeyeScore 4.92 | Not checked | Not stated | None named | Not priced |
| WeaveScore 4.83 | Not checked | Not stated | None named | Not priced |
| KlaviyoScore 4.58 | Through a third party app or Zapier Stated: timeline logging Source, read 22 October 2026 | Not stated | timeline logging | Not priced |
| AttentiveScore 4.42 | Another stated route Stated: workflows Source, read 22 October 2026 | HubSpot Marketing, Sales, Service or Operations Hub Professional or Enterprise | workflows | Not priced |
| TextlaScore 4.33 | Not checked | Not stated | None named | $35 on the Starter |
| SendlaneScore 4.00 | No HubSpot integration on the pages read | Not stated | None named | Not priced |
| YepTextScore 3.83 | Not checked | Not stated | None named | $59 on the The Standard plan, 1,500 credits |
| CommunityScore 3.75 | Not checked | Not stated | None named | Not priced |
| SkipioScore 3.17 | Not checked | Not stated | None named | Not priced |
Showing the 9 providers whose own site publishes it, highest score first.
HubSpot's own SMS add-ons
HubSpot sells SMS as add-ons rather than including it in any plan by default. The Marketing SMS add-on, which sends from a long code on the 10DLC route, requires Marketing Hub Professional or Enterprise. The Marketing SMS Short Code add-on requires Marketing Hub Enterprise plus the SMS Limit Increase add-on. A separate Transactional SMS add-on covers transactional messages.
HubSpot sends through Twilio behind the scenes. Its help page states that a Twilio account is not required.
HubSpot sends only from US-based numbers. A 10DLC number can text the United States and Canada. A short code can text the United States only. Replies land in HubSpot's conversations inbox.
Registration follows the process HubSpot states: your business details must match the CP575 form, then you submit the use case, opt-in methods, privacy policy and terms. HubSpot says approval may take six to eight business days for 10DLC and 8 to 12 weeks for a short code. HubSpot states on its help page: "SMS messaging in HubSpot is not currently supported for sole proprietors."
Each add-on comes with a monthly allowance of message segments. Unused segments do not roll over. HubSpot's pages, read on 22 October 2026, state no price for the add-ons, so this page gives none.
The SMS providers' HubSpot apps
Of the 22 scored providers whose pages were read, 9 publish their own HubSpot app and 5 connect through a third party app or Zapier. 9 of the provider built apps state a two-way inbox inside HubSpot. The table on this page shows the connection type for each provider, what its integration is stated to do, and the plan or price each states.
The provider built apps are Textline, Heymarket, Salesmsg, EZ Texting, TextUs, Text Request, Sinch Engage, Textmagic and Mobile Text Alerts.
Twilio has no HubSpot app of its own. Third party Marketplace apps exist, and Octopods lists $49 a month for the first channel. SimpleTexting, Textedly and ClickSend connect through Zapier or other third party tools.
Plan requirements differ by provider. Text Request says the integration is free on its Starter plan or above. Textmagic says its app is free to install, with texts billed at the account rate. Mobile Text Alerts says messages sent through HubSpot are free for the first 30 days. TextUs requires its Base subscription.
Bird, Plivo and Telnyx list HubSpot connectors on their sites, but those pages state no feature for sending texts from HubSpot.
How to choose a HubSpot SMS integration
Start from the table and five questions you can answer from it.
First, add-on or provider app. The native route needs Marketing Hub Professional or Enterprise for 10DLC, or Enterprise plus the SMS Limit Increase add-on for a short code. A provider app can sit on the provider's own plan instead, so check which plan each states.
Second, the two-way inbox. 9 of the provider built apps state a two-way inbox inside HubSpot. If your team replies from contact records, filter the table on that.
Third, workflows. Check whether the integration is stated to send from HubSpot workflows, or only from contact records.
Fourth, number type and countries. HubSpot's own numbers are US-based only: a 10DLC number texts the United States and Canada, a short code the United States only. A provider app may offer other number types.
Fifth, the plan required. Text Request states its Starter plan or above, Textmagic bills at the account rate, and TextUs requires its Base subscription. The table carries the plan each provider states.
For comparing integrations beyond HubSpot, the SMS API integrations each provider names are compared on the integrations page. HubSpot's 10DLC registration step is covered in the 10DLC registration guide, and short codes in the SMS short code guide.
HubSpot SMS questions
Does HubSpot have SMS?
Yes, as paid add-ons rather than a plan feature. Marketing SMS for 10DLC long codes requires Marketing Hub Professional or Enterprise. The short code add-on requires Marketing Hub Enterprise plus the SMS Limit Increase add-on. A separate Transactional SMS add-on covers transactional messages.
How much does HubSpot SMS cost?
HubSpot's pages, read on 22 October 2026, state no price for the SMS add-ons, so this page gives none. Each add-on carries a monthly allowance of message segments, and unused segments do not roll over. A provider app is an alternative with a stated price.
Can you send texts from HubSpot workflows?
HubSpot's own Marketing SMS add-ons send marketing messages, with replies landing in the conversations inbox. Some provider built apps state workflow sending in their Marketplace listings. Check the table's integration column for what each provider states its app does.
Can you text sole proprietors' customers from HubSpot?
Not through HubSpot's own SMS. HubSpot states on its help page: "SMS messaging in HubSpot is not currently supported for sole proprietors."